Today Skyhook Wireless is rolling out a private beta for MyLoki, a new service for Loki. Using your current location, MyLoki can show friends where you are - check out my email signature for an example. They’ve also added a Facebook application, and integration with Jaiku or anything that supports GeoRSS.

MyLoki location-enables social networking, keeps your friends up to date on your location, helps keep track of where you’ve been, arrange get togethers with friends in your current area, and much more. To check it out, request an invite code now.

Popularity: 14%

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A beta test of Ads for Adobe PDF Powered by Yahoo opened for publishers, offering placement and tracking of contextual ads alongside Portable Document Format content.

PDF has been an appealing format due to its ability to preserve the look and feel of a document, while providing it to others in an easily accessible way. The free Adobe Reader became a fixture on computer desktops as adoption of PDF increased.

Yahoo has managed to score a significant win by beating ad competitors like Google and Microsoft to the opportunity to mine the PDF space for advertising revenue. Adobe and Yahoo announced the new program for delivering dynamic contextual ads in PDFs this morning.

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Popularity: 16%

2threads is a fashion and party based social network which provides a portal allowing the socialite and fashionita in all of us to be kept in the know about the hottest parties, the freshest music artists and only the most cutting edge fashion news with just a click of your finger, featuring global fashion, parties, shopping and blogs.

2threads is all about fashion, parties and music (the important stuff) and welcomes anyone who has an interest in what we are all about! In particular, a big call out to all up-and-coming designers, photographers, models, stylists, boutiques and fashionistas to join 2threads and promote yourself.

Popularity: 15%

We’re proud to announce a brand new social network for “Social Networking Blogger” created using Ning. Blogger, who write about social networking, social media, social software, social bookmarking or other things about social networks, can join and share their views.

Join and be a Social Networking Blogger.

Popularity: 16%

Imagine if YouTube only accepted videos from people ranting or asking questions about sex, dating and relationships.  And they were answered by everyday people, not experts. That’s when the idea for Blabbermash came, where users can rant, ask questions and get advice from other people.

“Through my columns, books and TV appearances, I’ve fielded thousands of questions from people all over the country,” said Blabbermash’s founder, Mike Alvear. “I feel guilty that I can only answer a few each week, so I built a space where users can rant, ask questions and get advice from other people. It’s pretty clear that there’s a world of people on the Internet who either just want to get something off their chest or have questions that don’t need an expert’s answer- they’re just looking to hear from someone who’s not emotionally involved, and who’s been there.”

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Popularity: 17%

SocialArticle.com is a place for people to discover and share content from anywhere on the web. From the biggest online destinations to the most obscure blog, SocialArticle.com surfaces the best stuff as voted on by our users. You won’t find editors at SocialArticle we’re here to provide a place where people can collectively determine the value of content and we’re changing the way people consume information online.

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Popularity: 19%

 coComment has found another way to let you follow your comments across the web. It has two new Facebook applications that will track and display the comments from blogs and websites that you participate in. One app is for individual users, while the other is for publishers.

Using coComment, you can now keep track of all the comments and discussions your are participating in or observing on the web. So no matter what your purpose behind comment-tracking, you can share it with friends on Facebook.

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Popularity: 20%

2collab is a social bookmarking site where you can store and organize your favorite internet resources – such as blogs, websites, research articles, and more. Then, in private or public groups you can decide to share your bookmarks with others – stimulating debate and discussion. Members of groups can evaluate these resources (by rating bookmarks, tagging and adding comments), or add their own bookmarks. You can browse public groups and bookmarks, but must register (your name and email address) to access the full functionality – such as creating groups, adding comments, and adding bookmarks.

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Popularity: 17%

Pods in Print is a database of podcast transcripts. Transcripts may include interviews with leading business figures, popular radio shows, lectures given by accomplished academics or the proceedings of conferences.

Make podcasts Accessible, Searchable and Quotable too with Pods in Print. As a subscriber you have access to the whole database. As long as you don’t abuse the notion, downloads are unlimited.

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Popularity: 13%

Venture capital (VC) investor Clearstone Venture Partners, which has two offices in California and one in Mumbai, plans to invest $30-40 million (about Rs119-158 crore) in companies focussing on India’s consumer market in fiscal 2008.

Clearstone, which has $650 million in committed capital under management, has invested a total of $21 million in three Indian companies with partners since 2006. The company mainly looks to provide seed money to technology companies and business innovators. In the next 30 days, Clearstone is expected to announce an investment in a consumer company.

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Popularity: 15%