Local search and user review site, Tipped.co.uk, has expanded its service to include more than 150,000 new businesses – many in new sectors. Now covering everything from taxis to tradesmen, dry cleaners to dentists, Tipped is building on its early successes, expanding beyond restaurants and bars, to become the definitive service for local search and user reviews. What’s more, it’s the only service of its kind with a fully featured, optimized mobile offering.

Tipped has also enhanced its ‘Tip Stream’ feature to provide updates to members when their trusted network posts new reviews, creates collections, receives useful votes, adds new friends or uploads photos.

And Tipped has launched its ‘Tippster’ programme which recognises those who contribute the most useful content to Tipped, whether that’s funny, insightful reviews; off the beaten track Collections; or photos of local places. Identified by a special badge in their profile, these ‘Tippster’s will be invited to private parties and events as a thank you for their contributions.

• In the busy local search/review arena, traffic to www.tipped.co.uk is growing by 40% per month!
• New functionality makes the site more fun and more useful than ever before.

Joel Brazil of Tipped commented: “In a crowded market – and in a short time – Tipped has developed a great reputation with an ever increasing community, because our site is feature-rich yet really easy to use. By adding new sectors and enhancing the functionality, we are building on that success and further shaping the Tipped service to the exact needs of our users.”

Tipped is the brainchild of former head of mobile for Microsoft UK’s online services group, Joel Brazil. Acting CTO, Richard Stobart is founder and CEO of software developer Unboxed Consulting whose clients include Easynet, Sky Broadband and UK Online.