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Trulia Redefines Real Estate Search Experience

August 25th, 2008 by Social Guy

 

Trulia - Leading Real Estate Search and Community Site

Trulia, one of the best place to start a real estate search, launching innovative new features that will provide users with a personalized real-time local news feed, allow for house hunting on the go and give agents, home owners and house hunters an opportunity to blog about their real estate experiences to 5 million monthly users.

Trulia’s homepage now displays a local news feed featuring customized real estate news to help consumers access up-to-the minute information that relates directly to the cities that they care about. The localized news feed will include new property listings, home prices changes, upcoming open houses, median sales price trends, recently sold properties, relevant blogs and Q&As from our Trulia Voices Community.

Now users can access Trulia across multiple interfaces such as on the iPhone, on their mobile device and in the car via GPS, all for free. Trulia Mobile also offers a number of value-added search capabilities, including alternative driving routes and the ability to email property descriptions to friends or to save your favorite properties for easy future reference.

“We are experiencing an extremely turbulent time in the housing market. Millions of consumers are turning to Trulia to make informed real estate decisions,” said Pete Flint, Trulia CEO. “At Trulia, our mission is to deliver unique local insight to consumers when they want it, how they want it, and where they want it. Today’s launch is a big step in this direction.”

Trulia’s blogging platform provides users with a built in audience of 5 million home owners, buyers and real estate agents to share real estate advice, tales from their recent home remodel or community news. By providing a free, easy and collaborative environment, Trulia is empowering consumers to share their voices with a blog platform that is as easy to use as sending an email. Real estate agents have the benefit of maximizing a value-added social media tool that enhances their online brand and allows them to share their expertise among a highly targeted audience of consumers who are looking for real estate content and information, and other industry colleagues who are interested in all things real estate.

Trulia helps approximately 5 million unique visitors per month find information on homes for sale using custom search criteria. In July 2008 Trulia secured an additional $15 million in funding. Deep Fork Capital LLC led the financing with existing prior lead investors Sequoia Capital, Accel Partners and Fayez Sarofim and co also participating.

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Posted in Blog, Community, Mobile, Search Engine, Social Media |

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