OffsetX.com, a network of social action and entertainment Web sites, has created Offsetthebailout.com, a social network that allows users to “offset” the government’s $700 billion bailout. Frustrated consumers who wish to voice their opinions and be heard can join the network and contribute unlimited content including videos, pictures, rants and news links. The site also provides “Offset Actions” in which users can email congress people, for example, as well as invite friends into the network via email using the “invite friends” button.
OffsetX.com provides an engaging forum for users to express opinions, take action to counteract offsetting views, create their own Offset communities and otherwise effect change. Unlike traditional social networking sites, OffsetX Web sites feature daily news feeds, virtually immediate updates from fellow members regarding opinions, activities and Offset actions, results tallied and posted for daily featured Offsets and user polls, etc.
In a recent interesting case study, it shows how social media is more than just a trend, but how it actually translates to dollars and cents if done correctly. Forever Living Products, a $2 billion privately owned company and the world’s largest grower, manufacturer and distributer of aloe vera based products recently shifted their entire marketing and distribution model to social media and the results have been incredibly successful. By leveraging YouTube and iTunes, the company immediately saved $110,000 in distribution in weeks.
Most within the marketing industry agree that social media can no longer be considered the future - it’s the present. And while successes seem to be piling up all over the place, large corporations still regularly favor past, antiquated methods.
Meet, greet, and learn the art of the pitch from the Tech Coast Angels, the nation’s largest and most active network of angel investors.
This is a “must attend” event for entrepreneurs looking to jump-start their entrepreneurial dreams and for investors seeking to hear about the latest in innovation in Southern California.
MySpace reached an agreement with the major music labels last week allowing users to listen to most songs for free on the site. Here’s a brief Q&A on what the deal will mean for marketers.
What is the significance of the MySpace Music launch?
VideoEgg, the rich media ad network unveils AdFrames, a performance-based ad offering designed specifically for brand advertisers. This innovative, feature rich model provides a more measurable way for advertisers to create high value engagement in social spaces, video and gaming environments.
Since launching AdFrames in the U.S., earlier this year, more than 50 global brands including Samsung, Coke, Nokia, GM, Mazda, Microsoft and Nike have advertised across the VideoEgg network. The strength of the approach is reflected in the amount of time users are spending with advertiser’s content, averaging almost 20 seconds across campaigns run to date.
iPhone users now instantly send their photos live to Picasa with AirMe’s mobile photo sharing application. All photos are auto-tagged with location, time, weather and any user customized information. AirMe also provides an easy auto-post to Facebook, Twitter and Flickr.
In its first two months, AirMe has already been used in more than 90 countries. Users have already auto-uploaded approximately a quarter million photos from just the iPhone alone.
Wink people search engine has doubled the number of searchable people profiles to 500 million in just one year’s time. Within the next year, the company expects to exceed more than one billion profiles. This growth is a testament to the meteoric rise of social networking worldwide.
Wink’s people search is the largest people search engine and cooperates with the world’s largest social networks including MySpace, Facebook, LinkedIn, Friendster, Bebo, Twitter and more to power its robust search capabilities.
September 30th, 2008 by Social Guy
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