Social networking began as a youth phenomenon with sites such as MySpace and Facebook catering to the interests of their target demographics, primarily teenagers. Now, it is evolving into a serious business tool with more and more companies realizing that a social networking component is integral to their marketing plan as a way to attract and build loyal customers. First Wives World takes social networking to the next level by providing a vital outlet of support for women at a very critical time in their lives.

Social Networking is now playing a vital and active role in helping millions of women cope with and move beyond the overwhelming challenges of divorce. FirstWivesWorld.com, the first online community devoted to women transitioning through divorce, announces the first-ever social network designed specifically for divorced women of all ages.

No matter what stage of divorce a woman is in – contemplating, navigating or moving beyond – the First Wives network offers a world of support, advice, inspiration and new ways to socialize now that they are no longer part of a couple. The cutting-edge site lets members start discussion groups, post blogs, and search out and find one another via a host of details in common – such as zip code, divorce stage and age range – in order to start growing a special network of support as well as new social and business opportunities.

FirstWivesWorld also invites family members to join the new social network because the divorce process impacts everyone involved. Many women and their families will quickly learn that they are not alone and the situations they are facing are not unique to them. A number of First Wives World members who have been divorced for years often comment on the site that they wish there had been a platform like this for them years ago because the isolation and lack of information made their lives more stressful, dark and negative than it had to be. The new FWW social networking site provides women with powerful and positive solutions.

Paul Lambert and Jonas Neilson, two of the founders of FirstWivesWorld, point out that the new social networking site embraces first time users of Web 2.0. It is the first site of its kind to feature video tutorials, for users. The engaging, all-original videos explain Social Networking 101 and walk members through every step to better help them understand the benefits of the site and how it works

Some of the innovative and original programming found on FirstWivesWorld.com includes “Hot Flashes”, a groundbreaking serial blog written by Mimi Schmir, one of the writers of Grey’s Anatomy; the “Debbie Does Divorce” video series where First Wives World’s own Chief Executive Girlfriend Debbie Nigro offers interviews on hot topics; and “Get Fit Post Divorce” vlogs from celebrity personal trainer Kathy Kaehler.