CallFire launches FriendCast, first voice broadcast application for the iPhone. Socialites and active mobile consumers can now save time when contacting multiple people by using FriendCast.

FriendCast allows people to send a voice-recorded personal message to Groups, eliminating the time and hassle of making multiple phone calls or typing lengthy text messages to friends and colleagues.

Upon downloading FriendCast from the iPhone App Store, users open the program, register their phone number and select ‘record’ to begin speaking a personalized message. After recording their message, users choose recipients from their contact list and click send.

“By leveraging the cloud telephony platform we’ve built for our business customers, we are now serving the needs of consumers and simplifying the way they communicate when short on time and without a PC.” said Dinesh Ravishanker, CallFire CEO and co-founder.

FriendCast offers privacy options, allowing individuals to block FriendCast calls from specific people or turn off FriendCast messaging altogether. This is free and ad-supported application.