
Extending its social entertainment strategy, hi5 announced a partnership to distribute RockYou‘s popular RockYou Pets game to hi5′s 63 million global users through the hi5 Games channel.
RockYou will exclusively accept hi5 Coins, hi5′s virtual currency, for payments in the hi5 version of the game. The partnership marks the first time a major social site has opened its payments platform to a leading social application developer, enabling better monetization opportunities for both companies.

May 17th, 2009
Social Guy
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