Localist just launched version 2.0 of their social calendaring platform, based on feedback from their customers, including Johns Hopkins University.

Localist 2.0. based on a year of testing, customer feedback, and user interaction, the latest version focuses on streamlining the user experience while allowing customers to change the look, feel and functionality available to their users.

“We want to encourage user interaction at every facet, while continuing to provide our partners with complete flexibility when it comes to branding the platform to keep the user experience consistent throughout their Web presence.” said Mykel Nahorniak, co-founder and chief operating officer of Localist.

Localist’s branding capabilities aren’t limited to just header and footer changes. Every aspect of the site can be altered, including the overall grid and, because of the modular nature of each feature of Localist, every piece of functionality can be turned on or off, depending on the customer’s requirements.

Additionally, Localist’s automated content retrieval system, dubbed COMB, has been vastly improved, providing customers with a robust library of event and venue content without the need for cost-prohibitive human intervention.

Localist plans to license the platform to educational institutions, tourism boards and media companies, but many other verticals are applicable, such as non-profits and trading companies.