One of the latest social media applications that has been getting a great deal of buzz is … Google’s Buzz. Google rolled out Buzz not too long ago, with the hope that it would become the next be social media thing. Google is hoping that the fact that Gmail users automatically access Buzz will help it continue. Also helping is the fact that Buzz makes it easy to connect Buzz to other social media feeds, creating a hub of sorts for your various social media accounts, including Twitter, YouTube, Flickr and your Blogger profile.

All of this connectivity had an initial downside. Almost immediately, outcry over privacy on Google Buzz was raised. Private information was widely available, and that caused immediate concerns. The good news is that the widespread panic caused Google to make changes to its set-up, and now Buzz can be adjusted to rectify most of the privacy problems. Now that Google has done its tinkering, and many social media mavens have had their say, Buzz is being considered for its usefulness. While Google Buzz isn’t for everyone, it can be a helpful tool in a number of settings, including education.

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Android was developed with one simple idea: Open up mobile devices to enable greater innovation that will benefit users everywhere. Nexus One, new Android mobile phone from Google. Nexus One is an exemplar of what’s possible on mobile devices through Android – when cool apps meet a fast, bright and connected computer that fits in your pocket.

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Over the past week or so Google has released a slew of updates to its search operation. Some of these are somewhat controversial (personalized search) and some are just aesthetic changes (minimalist homepage) but Google seems to have ramped up their refinement process for the coming festive season. Here are some of the new updates you’ll be sure to encounter:

Google Personalized Search

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Tweet Positioning System, or TPS, is known in social media circles as a “mashup”. It merges functions of Twitter Search with Google Maps to provide a real-time geographic view of micro-blogging conversations.

This social media tool that allows users to track Twitter conversations as and where they happen – and it is one of the first tools to incorporate Twitter’s newly released “geo-tagging” feature.

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It may be go down in history as a rocky decade, but it surely had its bright spots. To wind up the 21st century’s first ten years, AdweekMedia named the best and brightest in the branding, marketing, media and agency world in 33 categories.

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