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Top 10 Great Tools For Social Content Creation

Social Content Creation Tools

Social content creation is definitely not an easy job! You need to know how and what to write in order to have engaging content that attracts visitors and makes people talk about your site, blog or page. Any company that wants to promote its brand using social media (successfully) knows that simply posting information on a blog or Twitter account won’t solve anything. Your online content needs to be dynamic and creative in order to reach its main target: the client. As the person in charge with creating engaging content, your life is pretty busy. In order to make your ... Read More »

The Social CEO 2014: 68% of CEOs Have No Social Presence (Infographic)

The Social CEO (Infographic)

Did you know that 68% of CEOs have no social presence whatsoever on the top five social networks? Surprising, isn’t it? But wait, there’s more! It seems that even today most CEOs do not understand the power of sociability. A very large section of them either do not have a social presence or is merely active on LinkedIn and Twitter. And those who really do have a prominent social media presence prefer Instagram over Google Plus. However, it’s time CEOs become more sociable. It will bring them closer to the customers, help address issues in a better way and increase ... Read More »

What’s The Social Media World Teaching Us These Days?

Social Media World Teaching

Are you sick of hearing about how fantastic the world of social media is? Have you noticed how despite all these fantastic “benefits” we have not gained anything tangible or positive? If you have not noticed these things, then here is a list of negative things that social media has “taught” us. It is teaching us how ignorant people are There are some extreme cases of ignorance on social media. There are pages dedicated to the harmful effects of childhood vaccinations, even though 98% of North Americans have had childhood inoculations and are happy and healthy. The ignorance doesn’t even ... Read More »

13 Social Media Post Ideas You Should Try Right Away

Social Media Post Ideas

It was simple in the pre-social media days. Brainstorm with the team, come up with an idea to communicate to your audience, create it, release it and rest easy (for a while, at least). The juggernaut of social media has ended that blissful era. Today, every marketer needs to be ready with fresh new ideas around the same communication objective, every single day. Make that multiple times a day. So how many different ways can you talk about a boring product like say, a CFL light bulb? Quite a few, actually. Here’s are 13 different approaches you can take while ... Read More »

Small Businesses: Online Presence Tips in the Home Improvement Industry

Online Presence Tips In The Home Improvement Industry

The Internet has become a global market for almost any industry. There is no denying the countless advantages that e-commerce has to offer for any type of business, too. However, having a web presence is a completely different thing altogether. It may not be effective to just have a website, without a strong social media presence and without a content marketing strategy. Search Engines, Social media communities and groups are the key to generating more traffic for your website, in order for you to gain more customers. While search engine web “spiders” (software that analyses content on every website and ... Read More »