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Using Social Networks as Powerful Advertising Tools

Social Networks as Powerful Advertising Tools

Everyone has an account on any given social network, or two, or three, or all of them, and this is just a way of showing how addicted we are to them. No matter whether we are using them for posting pictures of cute kittens and babies, or if we are using them for some alternative business purposes, social networks are here – and they are going to stay. They present a perfect online gathering place, each of them catering to a different group of people; some are more inclined toward business users, while others are better for the visually inclined. ... Read More »

5 New Social Media Networks That Will Stand Out From the Crowd

private social network for your neighborhood

Social media networks have been steadily evolving over the past few years and there is a big move away from “one size fits all” programs in favor of niche networks for those with similar interests and social backgrounds. While Facebook, Instagram, Pinterest and a few others are firm favorites among the masses, there are lots of new social media networks appearing all the time. Here are five new social media networks that stand out from the crowd. 1. Nextdoor – Bringing Neighbourhoods Closer Together Unlike conventional social media sites, Nextdoor aims to get people off their computers and meeting up in real life. The ... Read More »

Which Newspapers Get it Right With Social Media?

Newspapers Get it Right With Social Media

In the age of all things digital, newspapers are quickly realizing that they need to have an online presence if they want to succeed in the news market. Because of this, many newspapers across the country and the world are adopting social media as an outlet for breaking news and other top news stories. And, thanks to the versatility of social media, these newspapers are leaving their digital mark in more ways than one. So, how are newspapers utilizing social media and what are some newspapers that are already on top of the social media game? Social Networking for Newspapers ... Read More »

Teens Love These Social Sites

Teens Love Social Sites

Social media is a language most teenagers speak fluently. From connecting with their friends to sharing their opinions on the latest TV phenomenon, social networking sites are a big part of teen life. A survey by the Pew Internet Project found  that 93% of teenagers aged 12 – 17 are online, compared to 74% of all adults over the age of 18. But which social media sites are most popular with teens, and why do they love them? Facebook Facebook is consistently ranked as the top place for teenagers online. Recent research by Piper Jaffray found that 33% of teenagers ... Read More »

How Employees Can Protect a Company from IT Security Threats

IT Security Threats

Although technical advancements over the past two decades have made it easier to operate and expand businesses around the globe, companies are now more vulnerable to security threats, data breaches and other forms of cybercrimes that victimize millions of people each year. Studies have confirmed that malicious attacks account for close to 50 percent of the data breaches that were recorded in the United States throughout 2012, according to the Privacy Rights Clearinghouse. Hacking attacks were the causes of over 33 percent of the remaining breaches within the same year. Having an IT support team in place to monitor, manage ... Read More »