You are here: Home » YouTube (page 3)

Category Archives: YouTube

Feed Subscription<

A Novel Concept, Procter & Gamble Wants Its Employees to Actually Work

Surfing the Internet is as common for many employees as it is to find surfers hitting the waves up and down the California coast. But the former is a much costlier matter for employers than if one of their employees takes some time off to hang 10. When well-known Procter & Gamble recently became yet another American employer to tighten the noose around the necks of employees in using the Internet at work, it wasn’t for the typical sharing, tweeting or online shopping binges that many employees partake in during their work days. This crack down had more to do ... Read More »

Real Impact of Video on Mobile Networks, Mobile Video Traffic Hits Nearly 70%

Bytemobile’s new Mobile Analytics Report reveals that the average volume of video traffic on mobile networks has risen by 10 percentage points since this time last year – up to 50% from 40%. In certain networks, video traffic is up to 69% of total traffic. Also, while the average subscriber uses YouTube and Facebook for roughly the same amount of time – about nine minutes per session – YouTube generates a staggering 350 times more traffic. According to Bytemobile’s report, an iPad user generates three times the data traffic that an iPhone subscriber does. Also of note, mobile social networking ... Read More »

Don’t Be Frightened By Social Media – Just Make Sure You React Appropriately

Dave Carroll told the story of his lost guitar and how his hit YouTube video complaint went viral, attracting four million viewings in just 10 days and was blamed for knocking 10 per cent off the United Airlines share price and costing them $180,000.  United Airlines’ under-reaction cost the airline dearly. But he explained to delegates that he had just wanted the video to highlight the damage caused to passengers’ belongings on flights and he never had a social media plan – but then, crucially, neither did United Airlines. They failed to monitor social media mentions of their brand, they ... Read More »

10 Companies SOPA Could Destroy and Why

One of 2011’s most hotly contested political issues, the Stop Online Piracy Act, has spilled over into 2012. The language and far-reaching implications of the bill have caused high-profile workers within the entertainment industry to publicly oppose it; even supporters admit that it could vastly change the internet as we know it. Here are ten of the popular websites that could be potentially destroyed, should SOPA pass. Facebook – Indisputably one of the most popular social networking sites in the history of the internet, Facebook boasts more than 800 million users around the globe. These users are currently able to ... Read More »

Innovative Internet Video Ads VS Interactive Internet Video Ads

With On Demand Television Channels embracing new forms of Internet video advertisements it’s no surprise that the formats of such ads has begun to come under online scrutiny. There tends to be two clear camps in the new presence of Internet video ads; innovative advertisements and interactive advertisements. The idea of these two new formats is to make the advertising experience more enjoyable for online audience who are never too thrilled about having their online viewing disrupted. So, which of these ad formats is actually fulfilling that criterion? Which advertising style is more beneficial to businesses and brands marketing on ... Read More »