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5 Social Media Trends You Must Invest In for Online Success

Social Media Trends You Must Invest In for Online Success

A new year is a new opportunity to achieve your business goals. Evaluate your former social media marketing strategies and see what works best for your business. Improve or eliminate what does not work. Keep moving forward and press on to your goals. But, how? You must be aware of the different emerging trends in social media to keep up and improve the quality of your services. Long-term success goes along with continuous learning. Here are 2016’s social media trends you must invest in for your business’s online success: Twitter’s Conversational Ads Last 5th of January, Twitter launched the conversational ... Read More »

Facebook Buys Popular Messaging App WhatsApp for $16 Billion

Facebook Buys WhatsApp

Today, Facebook announced the acquisition of WhatsApp for $16 billion ($4 billion in cash and approximately $12 billion worth of Facebook shares.), the largest acquisition of any venture backed company in history. Facebook stock falls 5% after hours following WhatsApp purchase. In a statement announcing the deal, Facebook founder Mark Zuckerberg described WhatsApp’s services as “incredibly valuable”. Jan Koum, WhatsApp co-founder and CEO, said, “WhatsApp’s extremely high user engagement and rapid growth are driven by the simple, powerful and instantaneous messaging capabilities we provide. We’re excited and honored to partner with Mark and Facebook as we continue to bring our product ... Read More »

Could IM and A Private Message System Save Foursquare?


I hate to say it, as a keen Foursquare user and the mayor of 25 different locations, but Foursquare is in trouble – reports claim that the company recently borrowed $41 million, generating just $2 million in revenues last year. Despite more than a million businesses claiming their venues on the location-based social network, Foursquare has only 33 million active users after four years of operation – to put that in perspective, Facebook reached 100 million users after the same amount of time, and Twitter climbed even higher with 175 million. So what’s the problem with Foursquare? And what can ... Read More »

Google Hangouts – A New Messenger by Google

Google Hangouts Messenger

The Google Talk history is probably the longest and the strangest history for Google. Sometimes they “lost the source code“ for the app and it weren’t upgraded for years, then the messenger was changed with every new launch of a different service – the most recent change occurred when the company launched Google+. And it has always been difficult for a user to understand which messenger he has been using. This lead to them using third-party apps. The most vivid examples are WhatsApp messenger and Viber which are integrated with your contacts. A couple of days ago during Google I/O ... Read More »

Blackberry Extends BBM Chat to iOS and Android

BlackBerry Messenger on Apple's iPhone and Google's Android

Have you heard the latest buzz? BlackBerry is making its Messenger (a.k.a BBM) real-time messaging service available on Apple’s iPhone and iPad and Google’s Android platforms from summer. BBM was the original free messaging service between BlackBerry users and now the company is abandoning its platform exclusivity to generate more revenue for the company. Who Says What on BBM? Andrew Bocking, software vice president announced the move on Tuesday at the company’s developer conference. He said: “the time is definitely right for BBM to become a multi-platform mobile service. BBM has always been one of the most engaging services for ... Read More »